There's Tuscany for tourists. And then there's the Tuscany to experience, the one we tell you about.


We tell it to 2.2 million readers, half of them international, who are looking for your authenticity.

You are a Master craftsman that shapes matter, a Visionary artist, a Hotelier who makes hospitality an art? Are you a Restaurateur, guardian of ancient flavors?

Or maybe you are a Farmer who dialogues with the land, a Winemaker That bottle the soul of a territory, a wise man producer of Tuscan Green Gold?

You run a farmhouse that smells like home, a AgriRistoro where the supply chain is a story, or you are one Chef That composes poems on the plate, a eclectic Gastronome or a Tuscan Genius That innova In the furrow of tradition?

Or maybe you're the one weaving those unique experiences That they transform a vjourney into an indelible memory?

If yours activity it's a hymn to beauty, a sSeal of Excellence and a manifesto of passion for the "handmade” that enchants the world, then this is your home.

TuscanyPeople it's not a simple Web Magazine: it is the Tribe you were waiting for, the ecosystem that amplifies your most authentic voice.

Your story deserves to be lived, told, and remembered. And we'll bring it to the right people.

Stand Out from the Crowd: Get the Visibility You Deserve

 Our Mission: Bringing Your Story to the World

Since 2014, with the strategies of Inbound Marketing by HubSpot, we do not “interrupt” our readers with intrusive advertisingWe create valuable content That the people they want really readWe tell lived experiences, stories That they catch attention And they build trust, turning every reader into your potential customer.

Join the TuscanyPeople Ecosystem: The Results You Can Achieve

Be part of TuscanyPeople means entering a virtuous circle that takes you qualified visibility and customers. Here's what you'll get, thanks to our strategic pillars:

Excellence is not an act, but a habit.” – Aristotle

 1. Authentic Storytelling and Engaging Storydoing

We don't just sell products, we tell emotions.

Our Storytelling And Storydoing they are real and true narrative journeys That immerse the reader in the tyour reality. Imagine there your story published on the TuscanyPeople Home Page for 10 days, and then “Iin the front row" in the our Sidebar for another 10 days, capturing the attention of those seeking authentic experiences.

Your Advantage: Tturns simple visitors into future customers, excited by your storytelling, opening doors to new business opportunities.

How we do it: Each article is optimized with our “SEO Rockstar“, ensuring that your content “dominates the digital scene for years”, intercepting those who are actively searching for what you offer. This translates into new potential customers who find your business exactly when they need it.

 2. "Stellar" Photographic Reportages: Emotions in a Click

A picture is worth a thousand words, and ours are true masterpieces.

With ours Professional Photographic Reportage (like those created for Fattoria La Maliosa and Hotel della Fortezza), we capture the essence of your business, your people, and your products.

Your Advantage: Premium visibility and a immediate visual impact That enchants And inspiresHigh-quality images increase your global appeal, helping youinternationalization of your customers and diversifying your market.

"Doing more isn't always the answer. Doing better is." – Tim Ferris

3. “Impact Reel”: Your Story Comes to Life

We are proud to present our “Impact Reel”, the service that is revolutionizing our clients' online presence and which is giving us immense satisfaction. In just two months, we have already created well 36 “Impact Reel”, garnering a chorus of appreciation and, naturally, excellent economic results.

This success is proof of our expertise and ability to transform your stories in contents viral And engaging.

We know how crucial it is to capture attention in the digital age, and “Impact Reel" are our winning answer. With our experience And creativity, we make short videos (90 – 120 seconds), dynamic and of strong emotional impact, designed for maximize visibility, generate engagement and convert interest into action.

Whether it's about promote a product, tell an event or simply enhance your uniqueness, our "Impact Reel" are the ideal tool for theleave your mark and get a concrete return on your investment.

It's a service we know how to do well, very well, and the results speak for themselves!
Reel Impact: Your Success in Short Videos

Numbers That Speak Clearly: Your Measurable Success

Our strategies aren't just beautiful, they're effective. Every four months, you'll receive a detailed report on your content's performance:

Visits to your article: How many people have read your story.
Average reading time: How deeply they immersed themselves in your story.

Conversions: How many contacts (leads) or sales you generated thanks to our calls-to-action.
Social Interactions: Likes, comments, and shares that amplify your reach.
Here's a look at the power of our ecosystem:

1.1 Million Unique Users in 2024: A large and highly profiled audience seeking excellence in Tuscany.
2.4 Million Page Reads in 2024: Our readers are not passive, they interact deeply with the content.
1.5 Million Unique Users Expected in 2025: Steady growth means more eyes on your business, and therefore greater opportunities to acquire new customers.

8,800 Unique Daily Users (peak): Every day, thousands of people discover inspiring stories and content.

Over 3,000 Articles Published: A library of content that continues to generate qualified traffic.

Qualified Traffic: 78,46% of our traffic comes directly from search engines, people actively searching for what you offer (e.g. “Romantic restaurants in Tuscany by the sea”, “Naturist spa in Tuscany”, “Farm holidays in Tuscany by the sea”). This translates directly into qualified prospects for your business.

Interests, Active Users:

1. News, Avid News Readers, Entertainment News Enthusiasts 62,075
2. Food & Dining, Cooking Enthusiasts, Aspiring Chefs 54,281
3. Travel, Travel Buffs 54,146
4. Sports & Fitness, Sports Fans, Soccer Fans 52,800
5. News, Avid News Readers, Avid Local News Readers 52,139
6. Travel, Travel Buffs, Beachbound Travelers 42,626
7. Media & Entertainment, Movie Lovers 42,583

He who works with his hands, his head, and his heart is an artist.” – St. Francis of Assisi

Due ragazze brindano con un calice di vino bianco in terrazza
Storydoing for our TuscanyPeople "V' Supper Club"

Our Audience is Your Ideal Customer:

Our Audience is made up of. 58% of wonderful Women and 42% of interesting Men; A well-balanced target.

International: With readers from Italy, the USA, Canada, Switzerland, Germany, France, the UK, Spain, and international cities like New York, London, and Paris. Tuscany has no borders, and neither does your business!

Expanding your international customer base helps to reduce cyclical risk linked to dependence on a single market.

Attentive and Interested: Travel, Food, Events, Lifestyle are the primary interests of our audience (30-45 years old)

Quality is never an accident; it is always the result of intelligent effort.” – John Ruskin

What we offer

Storytelling Articles and/or Storydoing accompanied by Professional Photographic Reportage

12 months Of Social Activities and of SE Rock, “SEO Copyright”

Video Storytelling Professional and Video interviews included in our articles and promoted on our social channels

Our “Impact Reel” And "Reel Interview"They're not just videos. They're moments of pure energy and creativity, capable of transforming a casual scroll on social media into a memorable experience.

Complementary services of positioning And visibility


Opportunities multiply as they are seized.” – Sun Tzu

Barman alla Florence Cocktail Week 2020
Storytelling at Florence Cocktail Week 2020

TuscanyPeople KPIs

1.084.000 of readers
in the last year, constantly growing

140.000 followers
on ours social channels,
Instagram and Facebook

3.400 keyword
in first page of Google

Up to and beyond 80.000 users
can be achieved in 24 hours
from a single post on Instagram

50-55
it's the excellent score
of the Zoom Authority

Over 300 companies successfully profiled in 12 years!

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